Vaaree Secures $4 Million in Seed Funding Led by Surge

Vaaree Secures $4 Million in Seed Funding Led by Surge

In a significant milestone for the burgeoning home furnishings market, Vaaree has successfully raised $4 million in a seed funding round led by Surge, the rapid scale-up program of Peak XV Partners. The funding round also saw participation from PeerCapital, All In Capital, and Better Capital.

Founded in February 2022 by Garima Luthra, Pranav Arora, and Varun Vohra, Vaaree has swiftly become a leading marketplace for home furnishings, decor, and accessories. The company prides itself on its curated selection of products sourced from certified manufacturers that undergo rigorous quality testing.

The newly acquired funds will be strategically allocated to ramping up investments in talent acquisition and enhancing the overall user experience on Vaaree’s online platform, as stated in the company’s official press release.

Vaaree marked its presence in the retail space with the launch of its first store in Bengaluru’s Forum South Bangalore Mall in October. Boasting a diverse inventory of over 2,000 products, ranging from kitchenware to comfort-guaranteed bedding, the store aims to cater to both functional and aesthetic needs.

Since its online debut in May 2022, Vaaree has experienced rapid growth, expanding its product offerings to over 20,000 items and delivering more than 150,000 products to homes across India. The success builds upon Vaaree’s earlier achievements, including a pre-seed funding round in early 2022, which attracted support from notable angels such as Kunal Shah, Arjun Vaidya, Vineeta Singh, and several other industry leaders.